Exploring Trends: The Trend That's Waking Up America

Streaming Video

One Year Limited Access

English

Plays $295.00

About

About

The European concept of coffee bars as a community meeting place was the basis for the creation of Starbucks. See how entrepreneurial skill helped to develop a market from almost nothing to a major American phenomenon.
Categories
Entrepreneurship
Marketing Management
Release Date
Jan 1, 1998
Producer
MacLean Business Videos
Course ID
MCL-843